Steam Greenlight Spotlight – Startup Company

Welcome to my Steam Greenlight Spotlight, the place where each week I throw the spotlight on a game currently in the Steam Greenlight process that I think looks good.

In the spotlight this week is… Startup Company

What is Startup Company?

Well as the name might suggest Startup Company is strategy/simulation game by Hovgaard Games where you setup your own startup company. Just the sort of thing that is up my alley because I love these kind of strategy/simulation games.

The description on their greenlight page reads;

Startup Company is a business simulation sandbox game. You’re playing as the CEO of a newly started software company. With an empty bank account you are forced to complete client contracts, but as soon as you get enough money you will be able to start competing with the largest tech giants and building your very own products and services.


That description, as well as how the game looks in the trailer and screenshots, reminds me a great deal of Game Dev Tycoon, which isn’t a bad thing because that was a great game that I enjoyed a lot. Startup Company uses that same style of only showing your studio/office which I like as it allows you to purely focus on your company and not get distracted by the outside world.

However that looks to be where the comparisons end. Yes there is a contract system but from looking at the screenshots they operate in a different manner as you actually have to bid for them, setting prices as you compete against other companies. I like the idea of having to make an offer that is more attractive than my rivals while also making me a healthy profit which I’m guessing will all depend on the product in question, how long it takes to produce and number of staff you have. Of course maybe some contracts are worth passing on and letting your rivals deal with. It feels like there could be a lot of potential here.

There’s a crafting system (because every game must have one at the moment it seems) where you combine components to make modules which in turn are combined to make products which you can produce and sell. Not overly sure what kind of products but it would appear that there is a variety which hopefully means you can specialise in an area and become the market leader for that product. And as the description says it’s not just products but services that your company can produce, again though now are listed, however it’s a nice touch because normally such a game would just focus on products and not services.

Other good-looking features are that you can adjust the benefits and working conditions at your company to attract the best talent to come and work for your company as well as the ability to design your own office, buying the furniture etc, for which there look to be different levels as you progress through the game and get more money.

These strategy/simulation games are the sort of games that I really enjoy and I think that Startup Company looks like an interesting game. A familiar theme but with a bit of a twist. It’s due for release in Q1 of 2017 so hopefully it shouldn’t be too long of a wait.

Below you change find the trailer for the game as well as a link to their Steam Greenlight page. Remember to go check it out and vote.

Greenlight page



Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

This site uses Akismet to reduce spam. Learn how your comment data is processed.